What Would YOU Do With A Fully Programmable Camera?

PONF set out last year to make the best camera for everyone. There are so many cameras in the world, each one perhaps uniquely suited to different types of photography and the endless amount of subject matter on the globe. Even if they had identical camera tastes, would a wedding photographer need the same type of camera as a medical research photographer in the lab? Perhaps, but perhaps not. They undoubtedly have different goals for their images.

This question of customization not only refers to the physical form of your camera, but the way the camera’s digital back is configured from a software perspective. You know the PONF Camera will be a film and digital hybrid, allowing you to shoot film and digital seamlessly by interchanging the backs. Beyond simply being modular, the PONF Camera will be customizable thanks to the Linux operating system. What does a custom camera mean? Maybe you’ve never even considered the idea.

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Or maybe you have. In our Internet of Things World, more and more objects which before had to be connected with cables or tethered to computers in order to communicate data are now Wifi Enabled. This opens a whole new world of technology, so now, we’re setting the bar high for not only a camera which has Internet of Things connectivity, but also uses it to the fullest. Transferring files to cloud storage wirelessly? Special in-camera scanning software to digitize your negatives? The ability to control peripheral equipment like audio gear or drones? That’s just the beginning. And, it’s only the ideas we’ve had, and we aren’t the photographers PONF is creating the camera for…YOU are!

We’ve chosen Linux as the operating system of the microcomputer which drives the digital back because it’s easy to approach from a programming standpoint. Just like PONF has been an Open Project through the development phase, so it will stay, allowing any programmer the opportunity to give the camera their own personal touch. If you’re not a programmer, it’s no problem. Our team will be happy to consult with you on your needs, to create menus and functionality according to your ideas and specifications. That’s the magic of uniting programming, IoT, and photography. Anything is possible!

So, we want to know, how would you use your PONF Camera’s programmability? What custom functions would you teach your camera? What extra access? We’re excited to hear what our brilliant community can dream up!

Tell us your ideas in the comments below, and be sure to follow PONF Camera progress on our Facebook, Instagram, and by signing up for our newsletter.

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What’s The PONF Configurator Tool, Anyway?

By Katherine Phipps

BONUS: More Tech Specs Revealed!

We’ve said time and time again that the PONF Camera is completely customizable, and perhaps you wondered at some point what that meant. It’s an interesting concept, and perhaps one that doesn’t exist in cameras so much as it does in computers. Actually, that we can think of, there has not been a fully customizable camera so far.

For example, say you (or more specifically, me, a freelance creative working on all types of projects) need a super fast processor and great screen resolution for image processing, but you could cut a bit of cost by choosing a slightly smaller SSD in your laptop. Each component of the laptop is selected according to one’s personal needs. Of course, there are “popular setups” which could be a combination of features and settings that a broad group of people would get a lot of use from. We plan to have something like that too.

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So now, returning to the conversation about cameras, imagine the things that you do and don’t like about cameras that you do and don’t like. If you’ve used a lot of different gear (especially older cameras, and larger ones) you might have a few more preferences than someone who has less tactile experience. One of the most important decisions you’ll make is which lens mount your camera will have. From there, you will also be able to choose the size, body shape, weight, material finish, location of strap lugs, and more. And that’s just for the physical appearance!

Lens Mounts Canon (FL/FD, EF/EF-S), Pentax K, Nikon F, Sony A, M42 Sony E, Micro 4/3 M39 / LSM
Format/ Body Size Reflex: 35mm body with grip (long flange focal distance)  Mirrorless: 35mm small body (i.e. with flange focal distance shorter than rangefinder)  Rangefinder: 35mm mid body (flange focal distance shorter than SLRs)

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The digital back will be much more fully customizable for those who have greater technology needs, starting with the size of the sensor. For those unfamiliar, the larger the size of the sensor, the greater the area resolution of the photograph in its uncompressed form, which ultimately leads to a photograph of greater detail. It’s exactly the same as the difference between 35mm and medium format film. One isn’t superior, but does have objectively greater resolution.

Sensor Options: SONY APS-C SONY Full Frame Medium format 50MP (coming 2019!) Medium format 100MP (coming 2019!)

Along with resolution one will be able to determine the processing speed of their camera. A range of frames per second (FPS) will serve more professional and high speed shooters if one desires to use their camera this way.

FPS: APS-C Entry level 1 FPS Top Tier 3 FPS
FPS: Full Frame Entry level 1.5 FPS Top Tier 5 FPS

For other particular use cases, the custom functions might come from the software side rather than hardware. Say you plan to use your PONF digital back to digitize (scan) your negatives using a lightbox. We could create a program within the digital back to make sure an action easy, correcting exposure and perhaps even creating color profiles from within the digital back itself. Maybe you need your digital back (with its wifi capabilities) to be able to operate a drone. We can do this. Imagine the possibilities!

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So, no matter what you’ll use the camera for, we can help make it the best camera for the job, and something that’s built to last. What will you use your camera for? Comment below!